When the pressure is high and choices have real consequences, the gap between what FP&A provides and what executives actually need becomes impossible to ignore. This session explores the reality of decision-making from multiple vantage points, revealing how scenarios, narratives, and risk framing land inside the room where choices are made. Expect an honest look at the tensions, blind spots, and communication mismatches that determine whether insights drive action or disappear into the noise. Key takeaways: - Learn how executives experience the decision moment and what they prioritise when time, information, and confidence are limited. - Understand the common pitfalls in scenario design, risk framing, and narrative clarity that weaken FP&A’s influence. - Discover how to calibrate the amount of data, detail, and direction needed to support faster and more decisive outcomes. - Gain practical approaches to strengthening trust, alignment, and the overall impact of your recommendations.