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Amel
Chouikh
Head of Finance, Middle East & Africa
Uber
Amel is a seasoned finance professional with a 14-year track record across diverse industries, including notable roles at Deloitte, GE, Microsoft, and Uber. Her passion for digital transformation shines through her work, especially as Uber's head of finance for the Middle East and Africa, where she enhances finance's role as a strategic partner for growth. Her broad experience in Europe, the Middle East, and Africa has equipped her with a deep understanding of various market dynamics and cultures, driving her commitment to finance transformation and digital innovation.
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28 May 2025 09:00 - 10:00
Panel discussion | Overcoming AI adoption barriers in finance: Practical steps for implementation
This session explores the execution gap in AI adoption—why so many initiatives stall—and what it really takes to get them live. Learn how to tackle internal blockers and drive real progress in your finance team's AI journey. Key takeaways: - How to close the execution gap and move from pilot to production - Strategies to overcome internal blockers and resistance - Practical steps to address data, integration, and workforce challenges

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